So you need to re-build your sales after COVID yet you have even less marketing budget than before. Or maybe you’re actually in a position where you have a new venture that can thrive in this environment. Where do you start?The value of reviews cannot be more overstated as a core marketing activity. All you need to do is think about your own personal buying habits to understand the impact they can have. One of the first things you and most of your customers will do when considering a product or service is to read online reviews about the company.
According to BrightLocal’s 2020 Consumer Review Statistics, 82% of consumers read online reviews. They spend, on average, 13 minutes and 45 seconds reading reviews before making a decision.
Reviews affect buying decisions. Online reviews for businesses have become an effective strategy to boost your business. There have never been more of your customers online. They are looking at your website, checking out your social media presence, and they are reading reviews about your company.
As a Toronto digital marketing agency, we outline 6 ways you can leverage online reviews to boost your business amidst the pandemic. Read More