Retail Ad Canada research says only 21% using #SocialMedia to make store or product decisions but it grew by 29% LY
Research at Retail Ad Canada says 90% use flyers when making store or product decision and that grew by 22% LY #retail
Stuck for a blog post idea? Here’s 8 Ways To Come Up With Blog Post Ideas using search marketing, social and other techniques.
Only 43% of email marketers measure conversion. That’s not good. http://ow.ly/2GNTk #emailmarketing
An example using Pawn Stars and two research studies of the power, in a marketing environment being shaped by social media, of building your brand through storytelling.
Wrote a new post for the Search Engine People blog that got re-tweeted a lot.
Read it here: http://bit.ly/septwitter
It provides 8 tips and tricks to build a quality following on Twitter (i.e. not spammers). While the tricks are all for Twitter, the principles apply to Facebook and LinkedIn.
But special tips for Brand Mechanics fans: in addition to Read More
Wrote a new post over the traffic-rising-like-crazy Search Engine People blog where my daytime job is Director, Social Media & Content.
It’s about how consumers have stolen control from businesses and are armed with remotes, a mouse and now a Facebook ‘Like’ button. A recent stat showed that only .02% of all status updates get into the newsfeed because they’re not liked enough.
So is your business like-able in this new era? Score yourself out of 10 in this checklist. Check it out here:
A report today from Bloomberg that said sales of Tiger Wood’s apparel are down 7.5% from last year while overall golf apparel is up 11%. Is it the poor play or the philandering that has caused people to stop wanting to wear his shirts?
Over $3 billion is spent every year on billboard advertising. So how come so much of it leaves you going huh? Here’s why and some tips to make sure it doesn’t happen to you.
